Britain’s Next Top Model | Lola Makeup

This week the girls modelled for a fellow sponsor, glam squad member and the official make up brand of Britain’s Next Top Model…Lola Makeup! The wanna be models were very familiar with the products as they had been wearing them for the each photoshoot of the series, this meant the pressure was on!

Lola makeup was founded by creative beauty professionals in Britain. The cruelty free make up brand specialises in providing clients with professional make up at their fingertips. Like Paul Edmonds London, hair and beauty emporium, Lola specialise in providing tips, tutorials and education which allows their clients to release their inner make up artist!

Glam Time

Mr Edmonds and Catherine from Paul Edmonds London took to the girls locks to style them for their photoshoot. The brief was to bring out the best of the models makeovers by ensuring their natural locks were super glam. With the trusted Dyson Supersonic hairdryer the team blowdried and smoothed the girls locks while the tongs added waves and defined curls.

Shop The Look

To ensure your naturally enhanced styles are the best they can be, try using some of our Shu Uemura favourites! All are available from online and at our luxury London based salon.

Shu Uemura Instant Replenisher

Shu Uemura Instant Replenisher gives you a salon treatment that can be done at home. Instant Replenisher provides you with 100ml of pure bliss, care and attention for your hair. By targeting compromised locks, Instant Replenisher smoothes, repairs and leaves her feeling radiant. It’s definitely a at home salon must have.


Shu Uemura Blow Dry Beautifier

This magic product memorises the styles you create, allowing you to re-style your locks at ease. The only BB cream for hair comes in two types, medium and thick allowing the blow dry beautifier to be the perfect companion for YOU!


Shu Uemura Color Lustre Dry Shampoo

To refresh those natural roots, Shu Uemura Colour Lustre Dry Shampoo is perfect! Oils are gently absorbed why mid lenghts and dry ends are moisturised. Shu Uemura Color Lustre Dry Shampoo provides a weightless boost for a radiant fresh look and feel.


Lola | Behind The Scenes

Lola | On Set

The girls were sent upstairs where they found the set they would be working with and the wanna be models were introduced to their prop of the day…a full bath tub! Their beautiful locks had to be immersed into the bath to create a stunning wet look to show off their gorgeous Lola makeup. To compliment the girls final shot their styling for the shoot was lovely silky dresses to give them that flowing look within the water.

Lola | Photoshoot

How beautiful do the girls look? Let us know your favourite with by tagging @pauledmonds217 & #PEloves

Get The Look | Paul Edmonds London

This series Mr Edmonds, the man behind Paul Edmonds London has been creating Get The Look videos for you to achieve the BNTM girls’ looks at home! Watch this week’s Get The Look to see how Paul defined Cirrah- Leah’s curls. Just click here.

Book The Look | Paul Edmonds London.

To get your own Paul Edmonds look today…book now, we can’t wait to see you!