INTRODUCING KEVIN MURPHY: PERFORMANCE, STRENGTH & STYLE LONGEVITY
At Paul Edmonds London, we're constantly striving to bring you the world's leading hair care products. With his extensive knowledge and experience developing products over the years, Paul knows when a brand has what it takes to add value to our customers lives.
That's why we're excited to be launching Kevin Murphy products both online and right here in the salon. From their high performing formulas to their innovative ethics – we know this collection of no-nonsense, naturally derived products with quirky eco-packaging will fit right in with the Paul Edmonds family.
LAUNCHING KEVIN MURPHY AT PAUL EDMONDS LONDON
There's no denying Kevin Murphy is an industry icon and hair master of fashion runway, editorial and film. Known across the globe for his iconic beach hair looks, his work has graced the covers and editorial pages of Vogue, Harper's Bazaar, Vanity Fair and GQ.
But how did it all start? Struggling to find the products that could handle his high performance requirements as an editorial stylist, he created his own. In answering his own needs as a stylist, Kevin developed some of the best products on the market.
Over the years, his brand has become known for its high performance, skincare-inspired products that can achieve editorial quality hair on set, in the salon, and at home.
WHY KEVIN MURPHY? HIGH PERFORMANCE INGREDIENTS
Born from the same philosophy as skincare, Kevin Murphy's new age technology products are weightlessly designed to deliver performance, strength and style longevity.
The collection is completely sulphate free, paraben free and cruelty free – using natural ingredients to produce powerful formulations, including:
- Antioxidants extracted from rose hip, immortelle, orchid flower and Kakadu plum from the Australian Rainforest to counteract any harmful day-to-day effects on your hair.
- Vitamins and amino acids to repair the outer surface of your locks, thicken the hair and reduce the formation of split ends.
- Moisturisers from mango butter and murumuru butter to smooth the cuticle and soften the hair.
- Extracts from Peruvian bark, baobab and bamboo to infuse the hair with weightless moisture.
WHY KEVIN MURPHY? ETHICAL CONSIDERATIONS
At Kevin Murphy, the impact of climate change is a key focus, only using natural ingredients from sources that are sustainable and renewable. They use recyclable packaging where possible, as well as their iconic square bottles that hold more volume and use 40% less plastic.
In an effort to reduce its global carbon footprint, the brand provides donations from certain sales to The Climate Reality Project – a non-profit global organisation dedicated to educating the public about the science of climate change and working towards solutions worldwide.
INTRODUCING KEVIN MURPHY HAIR REGIMES
Whether you have curly and textured hair or smooth and sleek locks – with a wide range of Kevin Murphy products available, we can provide the uniquely bespoke service you're used to at Paul Edmonds with some exciting new formulations.
HYDRATE
Hydrate-Me.Wash
Great for: Dry, coloured, tangled hair
This collection delivers essential hydration to hair that's dry and brittle from colouring, chemical treatment and heat styling. Using six highly beneficial Australian fruit extracts, nourishing shea butter and moisture restoring vitamins to deliver much needed hydration and weightless moisture.
REPAIR
Repair.Me.Rinse
Great for: Damaged, brittle, porous hair, over-processed
Renew and restore dry, damaged hair with reconstructing treatments, shampoos and conditioners. Enriched with a powerful enzyme found in papaya, bamboo and silk amino acids, plus deeply-conditioning oils and butters to strengthen and repair dry, damaged hair.
ANTI-AGEING
Young.Again
Great for: Thin, lifeless, mature hair
Designed to put some body and bounce back into ageing, damaged hair with a restorative and rejuvenating blend of baobab, immortelle, lotus flower and orchid extracts, alongside a nourishing complex of essential oils and amino acids.
DETOX
Maxi.Wash
Great for: Oily, sluggish scalps
Detoxify and gently exfoliate to remove unwanted mineral and product build-up while stimulating and balancing your hair and scalp with a cleansing blend of botanicals.
PROTECT
Heated.Defense
Great for: Defending hair against heat
With a heat protecting shampoo and a leave-in foam, you can provide extreme heat protection for your hair against heated tools up to 232 degrees. As well as providing a protective barrier, it also strengthens, conditions, smooths and detangles.
VOLUME
Anti.Gravity
Great for: Fine, fragile hair
Deliver volume, fullness and body to fine, fragile hair with Kevin Murphy's soothing infusion of lavender, lotus flower and bamboo extracts, alongside deeply conditioning mango and cocoa butter to nourish and moisturise the hair without weighing it down.
TEXTURE
Bedroom.Hair
Great for: Perfectly imperfect beach waves
Who doesn't want sexy, tousled hair? Infused with honey and citrus oils, the Kevin Murphy Texture regime puts touchable texture, separation and movement into your hair, for the perfectly imperfect, lived-in, beachy look.
FINE
Thick.Again
Great for: Fine, limp and lifeless hair
Formulated to nourish the hair from root to tip, thickening up the strands and boosting volume from the roots, this Kevin Murphy regime provides weightless styling products that won't drag down the hair. With a luxurious blend of rice amino acids, oleanolic acid as well as extracts of ginger root and nettle, you can enjoy strengthened hair while taming those flyaways.
SMOOTHING
Smooth.Again
Great for: Frizzy, coarse, unruly hair
Ensure your locks stay sleek all day with these hardworking products that soften, smooth and help fight frizz. With a nourishing combination of cupuacu seed, cocoa and murumuru butters, restorative monoi oil as well as nourishing baobab seed oil and orchid extracts – your hair's condition will improve with every use.
CURL
Killer.Twirls
Great for: Naturally curly or wavy hair
From tight ringlets to effortless beach waves, most of those gorgeous curls with this collection of defining, hair boosting products. With weightless moisture and a highly beneficial blend of six Australian fruit extracts, baobab seed oil, aloe vera and essential amino acids – you'll find the perfect styling or finishing product to suit your style.
BLONDE
Blonde.Angel
Great for: Natural or dyed blondes
Banish brassy tones and make the most of your fabulous blonde locks with these washes, rinses and treatment. Add sensational shine as you refresh and repair your locks tones with this restorative blend of optical brighteners, lavender and jojoba seed oil.
SCALP
Scalp.Spa Wash
Great for: Sensitive, irritated scalps
At Paul Edmonds, we truly believe that healthy, luxurious and salon-quality hair starts with the scalp. Designed to soothe, balance and hydrate your scalp – these products are packed with skin loving ingredients to gently remove dirt and impurities while maintaining moisture and soothing irritation.
COLOURED
Crystal.Angel
Great for: Enhancing coloured hair
Is your coloured hair in need of a bit love between trips to the salon? These pigment enhancing products are designed to revive your colour and restore it to its beautiful best.
BLOW DRY
Blow.Dry Wash
Great for: Salon-quality blow drys at home
Designed specifically to protect styled hair, this collection features a results-driven family of products that will enhance the experience of every blow dry, with long-lasting results.
STYLE
Free.Hold
Great for: Creating and finishing your look
Whether you want smooth and sleek locks or big, bouncy curls, Kevin Murphy's styling products allow you to achieve your best look and keep it in place all day long. Unleash your creativity with these high performance formulas enriched with naturally derived ivy, green tea and bamboo extracts.
Paul Edmonds London is excited to welcome the beloved Kevin Murphy brand into their extended product family. The full range of Kevin Murphy products are officially available online and in our Battersea Power Station salon. To add to the excitement, we will also be launching a generous giveaway on Instagram, so keep an eye out for our launch on the 15th of September, where you could stand a chance to win a luxury Kevin Murphy hamper consisting of some of their best selling products. Take a look at our online store or book an appointment to try these incredible products for yourself. We're sure you will love this wonderful range as much as we do!