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Iles Formula | Paul Edmonds London
- Hair
- Colour
- Front of House
Alfie Oneill
Artistic Director
Siobhan Baynes
Senior Director
Sophia Camarinha
Stylist
Tasha
Senior Director
Teagan Selvey
Senior Stylist
Yoselita Pandolfo
Director
Zoe Rodgers
Artistic Director
Hayley Kemm
Men's Expert
Jennie Manzi
Artistic Director
Justyna Kubiak
Senior Director
Lamia Diani
Creative Director
Lizzie Hearn
Director
Matilda Collins
Senior Director
Paul Edmonds
Founder
Alfie Oneill
Artistic DirectorBorn into a family of hairdressers, Alfie truly lives and breathes his vocation. He's a daring stylist with a unique approach that celebrity clients can't get enough of. Alfie has worked with us on BAFTA, the BRIT Awards, and London Fashion Week. He's super knowledgeable when it comes to hair treatments and loves experimenting with products, so if you want recommendations, he's your guy!
Siobhan Baynes
Senior DirectorEvery inch a bombshell, Siobhan will surprise you. She's homegrown Paul Edmond's talent, with a specialism in long hair and ultra glam up-dos. Siobhan can do an intricate plait with her eyes closed — probably why she's been an integral team member at London Fashion Week, the BAFTAs, and countless magazine shoots!
Sophia Camarinha
StylistStylist Sophia isn't just a whizz at cutting, blow-drying, and tonging — she's also gained a reputation for giving the most amazing head massages at the backwash. If you love to be pampered, she might be your gal! Sophia is fun to be around and has been passionate about hair as long as she can remember. Sophia has a mild obsession with hair tongs, so if you love a curled look, you should consider booking her ASAP!
Tasha
Senior DirectorFashion-forward Tasha has an incredible eye for detail, and her ability to create custom looks based on unique features is like no other! As a Stylist, she’s been involved in high-end fashion campaigns and styled hair at Kyiv and Tbilisi fashion weeks. If you’re all about unique shapes, on-trend cuts and precise details – Tasha is your girl! Her cool and calm personality brings a sense of tranquillity to our busy salon, so you can guarantee a relaxing appointment.
Teagan Selvey
Senior StylistTeagan trained under Paul and is a talented stylist here at Paul Edmonds. She is all about effortless beauty with her love for creating natural looks. She excels at creating those perfect waves and crafting stunning long hair and chic bobs. Organised, responsible, and dedicated, Teagan ensures every client leaves with a touch of her magic.
Yoselita Pandolfo
DirectorWith over 15 years of experience in Sicily and London, Yoselita brings an innate understanding of style and an effortless ability to make clients feel their most beautiful. Having run her own salon, she combines technical excellence with a natural warmth and instinct for what works. From glamorous blow dries to soft, understated “cool girl” finishes, her looks are always versatile, polished, and tailored. Clients love her creative eye, refined skill, and the confidence she inspires.
Zoe Rodgers
Artistic DirectorMeet Paul's right-hand woman! You'll struggle to find another team member to rival Zoe's skills for both cutting and colour. She adores perming hair and is excellent at men's cuts, too. Her technique is nothing short of flawless; she'll give you an immaculately consistent cut time and time again. Bookings with her are like gold dust, so be quick!
Hayley Kemm
Men's ExpertLooking for a men's hair and beard specialist? You've found her! Hayley is a barber and has been cutting creations with scissors, clippers, and cut-throat razors for 21 years. She's passionate about her work; her super caring nature means she'll go out of her way to prescribe treatments for great hair and skin. Hayley's work has been featured in campaigns for Starbucks and GHD, and she styled hair for The X-Factor, Tour De France, and Aesop. She's even done a wet shave live on The One Show!
Jennie Manzi
Artistic DirectorBefore joining our team, Jennie worked on Hollywood films, London Fashion Week, Britain's Next Top Model, and X-Factor. That's probably why she's so skilled at taking a hair trend and adapting it to suit anyone. Jennie is also excellent at men's cuts — she does a fade like no one else. She specialises in bonded extensions, too! Clients love her thoughtful, kind charm.
Justyna Kubiak
Senior DirectorJustyna approaches her work with laser-like focus. She's known for big blow-dries, and iconic short hair looks. In fact, she's responsible for creating one of our most famous bob haircuts. Justyna's incredible technical skill and subdued vibe have earned her a dedicated celebrity fanbase. She speaks both English and Polish, and is homegrown Paul Edmonds talent, through and through!
Lamia Diani
Creative DirectorThere’s a reason Lamia has an incredibly dedicated list of regular clients. She’s renowned for glamorous blow dries, sensational treatments, and her promotion of healthy hair. Lamia is a freelance stylist with classical training and over a decade of experience with the Paul Edmonds team. She speaks both Arabic and English and gives a killer men’s cut.
Lizzie Hearn
DirectorLizzie trained under Paul and is your go-to girl for bridal hair, blow dries, and weft extensions. Her warm, chatty approach and technical eye are great for clients who can't quite decide what they want. Lizzie has worked with us on Britain's Next Top Model, London Fashion Week, and the BAFTAs. She's fabulous at cut restyles, gives incredible bespoke hair treatments, and is our NanoSmooth expert.
Matilda Collins
Senior DirectorWant an excellent cut and blow dry with homegrown talent? Book yourself in with Matilda, with a flair for capturing that expensive, youthful look. Matilda has worked as part of our teams for BAFTA, Britain's Next Top Model, London Fashion Week and more besides. Her hair treatments are out of this world!
Paul Edmonds
FounderNothing teaches accuracy, creativity and consistency like a 40-year career in film and television. Paul's impressive heritage has seen him create some of the most iconic styles in hair history over the decades, and you'll still find him turning out the hottest red carpet and editorial looks today. Paul's unique holistic approach sits at the very core of his craft.
Marvyn Duche
Creative Director
Charlotte Lewis
Creative Director
Zoe Rodgers
Artistic Director
Jack Howard
Joe Savine
Artistic Director
Sonia Surani
Senior Colourist
Steven Kamara
Senior Colourist
Tracey Patterson
Creative Director
Marvyn Duche
Creative DirectorCalm, cool, collected — that's Marvyn through and through. Book him for subtle French balayage looks that ooze sophistication and class. He's got a way of helping each and every client elevate their own unique look. Marvyn speaks French, is incredible at highlights, and is guaranteed to give you a chilled experience.
Charlotte Lewis
Creative DirectorNatural-looking colour changes are a speciality for L’Oréal colour degree expert Charlotte. Her ‘by the book’ approach has seen her rise to the role of colour educator at the salon. Charlotte has worked in film and television with Paul and is particularly well-known for her refined, polished blondes and her skill with hair relaxers. Rich in tonality and super clean, her trademark style is gorgeously upper echelon.
Zoe Rodgers
Artistic DirectorMeet Paul's right-hand woman! You'll struggle to find another team member to rival Zoe's skills for both cutting and colour. She adores perming hair and is excellent at men's cuts, too. Her technique is nothing short of flawless; she'll give you an immaculately consistent cut time and time again. Bookings with her are like gold dust, so be quick!
Jack Howard
Get the A-list treatment from the man who introduced balayage to the UK! You'll find Jack's famous technique gracing the heads of Hollywood's elite and in the pages of Vogue, Tatler, and Harper's Bazaar. Jack worked alongside our renowned colour team for 5 years before heading off to work on other projects. He still comes back for guest sessions, so sign up to our newsletter and be the first to grab a booking next time!
Joe Savine
Artistic DirectorJoe is a L'Oréal colour degree expert with a flair for balayage. His intricate use of highlights and colour placement make finished styles appear effortlessly sophisticated. In fact, Joe is so methodical and meticulous in his work that he's the salon's colour educator. If you want colour done by the book, ask for an appointment with Joe!
Sonia Surani
Senior ColouristKnown for her calm and friendly aura, Sonia isn't just a master of airtouch and blonde balayage - she's also building a strong reputation for her exceptional skill with brunettes and dark hair bases. Sonia is a true perfectionist and ensures that every client leaves feeling their confident best. Book an appointment with Sonia today and experience her passion for hair and exceptional attention to detail.
Steven Kamara
Senior ColouristPush the boundaries of colour transformation and book an appointment with Steven. He's one of our most established colourists, and he's as daring as they come. He's the guy to take you from a dark brunette to a platinum blonde. His balayage is first-rate, and he really knows how to nail a creative brief. Steven often lends his skills to our film set teams and is an expert in hair relaxers, too.
Tracey Patterson
Creative DirectorAnyone can look like a natural blonde under Tracey's expert hand. She's been working with Paul for over thirty years and regularly joins him on film and TV productions as part of his A-list colour team. Tracey is our resident blonde expert and has coloured some of Hollywood's most famous bombshells. She also gives an incredible perm!
Debbie Blake
Front of House
Siobhan Shanley
Social Media Manager & Content Creator
Kylie Dunkley
Front of House
Debbie Blake
Front of HouseDebbie is elite at looking after salon clients. She's worked in all of London's top salons and knows everything there is to know about hairdressing. She oversees catering for the salon and has amazing beauty product knowledge, too. No request is too tough for her to tackle; she can even help you plan consecutive long-term bookings.
Siobhan Shanley
Social Media Manager & Content CreatorWith a background in fashion, Siobhan adds some creative flare to the salon. She runs the social media here at Paul Edmonds, spending her time capturing amazing transformations on camera. But she’s not just a whizz on socials – her friendly and upbeat personality makes her so much fun to be around. She has the unique ability to make everyone feel like a star, and her favourite part of the job is showing off our clients’ new-found confidence.
Kylie Dunkley
Front of HouseKylie is the head honcho in our front of house team. She knows the salon like the back of her perfectly manicured hand and can find your ideal match among our expert team. Kylie can be relied on for attentive concierge-style service; if you want to gift a special experience or an appointment with all the bells and whistles, she'll make it happen.
About the Paul Edmonds shop
Your hair, beauty and lifestyle needs, all in one place. Paul has curated his favourite products from the salon and selected luxury brands into one space for you to enjoy at home. Shop the edit now.
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